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James&Co leads the market for sustainable leather alternative apparel

Many brands describe their faux leather or leather alternative apparel as 'vegan leather'.

These vegan leather fabrics are cruelty-free and vegan because they are not the leather from animals.

However, they are not eco-friendly because the fabrics are either PVC or PU. Neither the fabric nor the process to create them is green. This is mainly because one of the key ingredients s used has very high levels of the toxic solvent DMF (dimethyl formamide). When emitted during traditional PU processing, the solvent eventually becomes greenhouse gas.

'Most faux leathers consist of a knitted polyester base with a PVC or polyurethane coating. But because they're essentially plastic-based, they come with many of the same environmental problems of other synthetics. They're usually manufactured from fossil fuels and take a long time to break down once they reach the end of their useful life.'

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James&Co does not tailor its apparel in chemicals-based PU or PVC.

The leather look alternative fabric used by James&Co is the product of an R&D facility formed to develop environmentally protective alternatives to PU and PVC: ShuQiao based in Linyang City, China. The brand name for the product is 'Beyllos'.
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Unlike PU, both the fabric and the manufacturing processes tick green boxes.

The raw materials for the fabric are eco-friendly, water-based and no chemicals are used. The fabric is bio-degradable. The production process is technology developed by ShuQuia which is an integrated and automated line from beginning to end. It is a short process with zero DMF and low carbon gas emissions. Green & sustainable processing leading to a green & sustainable fabric.
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ShuQiao is a leading producer of water-based synthetic leather.

But because of the recognition of the harm done to the environment by oil-based PU and PVC, it is not the only one investigating. Leading R&D entity Bayer is also on the job.

And don't freak out at the thought of using the resource of water to create the fabric. The water-based synthetic leather fabrics uses 95% less water than the DMF process in PU.

Sustainable vegan leather for James&Co outerwear is a top quality product. It is soft, flexible, doesn't peel or lose color, and is a stylish leather look alternative.

It looks great tailored in its natural state (a la Frannie). And with a wax-wash finish of silver (a la Juliana) or light gold (a la Ellie).

Available in a classic color range.

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